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Strategic Web Design (CMS Capstone)

WEB 205
Closed
McMaster University Continuing Education
McMaster University Continuing Education
Hamilton, Ontario, Canada
Scott Parker
Scott Parker
Facilitator / Subject Matter Expert
(2)
3
Timeline
  • May 3, 2021
    Experience start
  • May 11, 2021
    Project Scope Meeting
  • June 15, 2021
    Midway Check In
  • July 17, 2021
    Final Presentation
  • July 19, 2021
    Experience end
Experience
4/2 project matches
Dates set by experience
Preferred companies
Anywhere
Any
Any industries

Experience scope

Categories
Information technology Communications Marketing strategy
Skills
communication
Learner goals and capabilities

Do you want to enhance your delivery of digital content? In this assignment, student-consultants in McMaster's Web Design certificate program will work in teams to either design, redesign or optimize an existing company web site, webpage, or app.

In addition to the normal design associated in this tasks, groups will design an enhanced user registration and message board. A basic e-commerce design can be added or changed depending on your organization's needs.

Learners

Learners
Continuing Education
Any level
20 learners
Project
50 hours per learner
Learners self-assign
Teams of 4
Expected outcomes and deliverables

The final project deliverables will include:

  • A prototype of your CMS Project.
  • A 30-minute presentation on research, findings, and justifications of the proposed design.
Project timeline
  • May 3, 2021
    Experience start
  • May 11, 2021
    Project Scope Meeting
  • June 15, 2021
    Midway Check In
  • July 17, 2021
    Final Presentation
  • July 19, 2021
    Experience end

Project Examples

Requirements

A Content Management System (CMS) is a software application that is used to create and manage digital content. Based on your organizations goals, students will apply skills in consumer research, design and testing to create a CMS that achieves your goals.

Project tasks include:

  • Holding a discovery meeting to understand your needs and develop a project scope.
  • Interviewing users to gather applicable design specs.
  • Conducting user testing to understand and optimize existing design challenges.
  • Applying design thinking theory and practices to create a prototype.

Example projects include, but are not limited to:

  • Redesigning an existing website, webpage, or app.
  • Designing a new website, webpage, or app.
  • Optimizing a specific part of a website, webpage, or app

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:
  • question

    The Instructor may ask that you participate in an Instructor-led webinar session for students at the beginning of the project by providing an overview of your organization, project and desired/expected outcomes.

  • question

    Share feedback and recommendations about the project deliverables with the students and instructor.

  • question

    Provide an online video or link to your website to introduce the students to your organization prior to starting the project.

  • question

    There will be several student groups participating in the Assignment. To provide efficiency in the information sharing process and minimize the time commitment required by the organization, 2 - 3 web conferences may be scheduled in advance with the lead of the participating organization.

  • question

    Provide a dedicated contact who will be available to answer periodic emails or phone calls to address student’s questions or provide additional information. Minimum of 2-4 interactions with each student group leader (approximately 4-6 hours over the duration of the project). Let the students/instructor know if you will be away for an extended time (e.g., vacation).

  • question

    Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course. Advise the instructor if students will be required to sign an NDA prior to beginning the project.

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