" Zero Main Inc." needs a fresh branding approach to our green initiatives
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Zero Main Inc. needs a fresh and youthful attitude towards green solutions to achieve Zero Hunger. We want you to be involved in:
- Creating a new branding guide that is new, including fonts, colors, logo usage and imagery to be used.
- Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions.
- Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc.) based on the branding guide to be included in a proposal and presented to the project manager.
- Executing the full designs for each branding asset using Canva for example, based on the approved thumbnails.
- Creating multiple thumbnails with different color schemes based on the colors in the branding guide.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Created a new branding guide to dictate company usage of font, color, and imagery.
- Met with the project manager to discuss the branding guide, and completed any changes required.
- Presented a proposal of brand asset design thumbnails to the project manager to be approved for final designs.
- Created the final designs for each brand assets using Canva or similar.
Bonus steps would include:
- Including multiple thumbnails with different color schemes based on the colors in the branding guide.
Final deliverables should include
- A new branding book for our company with information about how our brand should be communicated in terms of fonts, colors, logo usage, and images.
- A set of graphic design assets based on the branding book and design proposal.
- What is the main goal for this project?
-
Zero Main Inc. needs a fresh and youthful attitude towards green solutions to achieve Zero Hunger. We want you to be involved in:
- Creating a new branding guide that is new, including fonts, colors, logo usage and imagery to be used.
- Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions.
- Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc.) based on the branding guide to be included in a proposal and presented to the project manager.
- Executing the full designs for each branding asset using Canva for example, based on the approved thumbnails.
- Creating multiple thumbnails with different color schemes based on the colors in the branding guide.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Created a new branding guide to dictate company usage of font, color, and imagery.
- Met with the project manager to discuss the branding guide, and completed any changes required.
- Presented a proposal of brand asset design thumbnails to the project manager to be approved for final designs.
- Created the final designs for each brand assets using Canva or similar.
Bonus steps would include:
- Including multiple thumbnails with different color schemes based on the colors in the branding guide.
Final deliverables should include
- A new branding book for our company with information about how our brand should be communicated in terms of fonts, colors, logo usage, and images.
- A set of graphic design assets based on the branding book and design proposal.
Supported causes
About the company
- https://www.zero-main.com
- 2 - 10 employees
- Agriculture, Education, Entertainment, Hospitality, Real estate
Developing ways to use green-chemistry based sustainable technologies and experiences to achieve Zero Hunger (UN SDG 2), Clean Water & Sanitation and Engaging responsible communities .