Help us Create a New Brand - ConvergX U!

Closed
ConvergX
Calgary, Alberta, Canada
Kim Van Vliet
Founder
(2)
3
Project
Academic experience
120 hours per learner
Learner
Canada
Advanced level

Project scope

Categories
UI design UX design Graphic design Market research Social media marketing
Skills
project scoping user experience (ux) design user interface (ui) design article (publishing) social media market research search engine optimization innovation
Details

ConvergX U - A new sub brand of ConvergX

Project Scope:

To expand on a brand for our existing company – we are expanding it to targeted audiences including:

  • Corporations
  • Universities (institutions)
  • Students

We aim to conduct Market Research for the targeted audience listed above for acquisition and retention strategies.

We are encouraging participation, in discussions and learning opportunities, from these three audiences by leveraging a community tool integrated with the main ConvergX site.

We are leveraging technology and innovation and require the following:

Brand Kit:

  • Logo development (3 - 5 concepts)
  • Brand Standards guidelines

Templates

  • email
  • eNewsletter
  • blog
  • letterhead, envelopes (std #10 and 9x12)
  • social media article template

Landing page concepts (from main ConvergX website) - UI, UX design

SEO content writing

Launch Plan

Deliverables
No deliverables exist for this project.
Mentorship

Hands on virtual experience with our company

About the company

Company
Calgary, Alberta, Canada
2 - 10 employees
Technology, Energy, Airlines, aviation & aerospace, Defense & security, Mining, forestry & fishery

ConvergX® is a strong global community of decision makers dedicated to delivering and leveraging shared solutions. ConvergX® provides businesses access to a unique peer network of pre-vetted, qualified leaders, who are committed to working with businesses to seek business opportunities.

It is the first and only annual global congress that creates cross-sector investment and business development opportunities in the Energy, Military, Tech, Ag, Mining, Aerospace, Defence & Security industries. There are no other events in the world that combine open conversation, multiple industries, and the pursuit of creating business opportunities like a ConvergX® Congress.