Analyzing Industry Competitor Data
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our startup company is creating opportunities for small enterprises in our industry to level up through team efficiency and elimination of quote errors. We believe we know a lot about our consumers and target consumer base, but we need to look beyond the buyer and examine our industry.
We would like to collaborate with students to complete a detailed competitor analysis and help us position ourselves in the market.
This will involve several different steps for the students, including:
- Familiarizing themselves with our products, target market, and industry.
- Identifying competitors, analyzing their product offerings, pricing strategies, distribution channels, marketing tactics, and customer engagement approaches.
Bonus steps in the process would also include:
- Recommending strategies to best position our company.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Familiarity with our products, market and industry
- Understanding of our product's strengths, weaknesses, opportunities and threats in the context of the industry.
- The impact of competitor analysis on business strategy.
Bonus steps would include:
- Recommending how we can best position ourselves within the industry
Final deliverables should include
- Detailed Competitor analysis.
- Detailed SWOT analysis.
- A final report.
- A 10-minute presentation.
- What is the main goal for this project?
-
Our startup company is creating opportunities for small enterprises in our industry to level up through team efficiency and elimination of quote errors. We believe we know a lot about our consumers and target consumer base, but we need to look beyond the buyer and examine our industry.
We would like to collaborate with students to complete a detailed competitor analysis and help us position ourselves in the market.
This will involve several different steps for the students, including:
- Familiarizing themselves with our products, target market, and industry.
- Identifying competitors, analyzing their product offerings, pricing strategies, distribution channels, marketing tactics, and customer engagement approaches.
Bonus steps in the process would also include:
- Recommending strategies to best position our company.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Familiarity with our products, market and industry
- Understanding of our product's strengths, weaknesses, opportunities and threats in the context of the industry.
- The impact of competitor analysis on business strategy.
Bonus steps would include:
- Recommending how we can best position ourselves within the industry
Final deliverables should include
- Detailed Competitor analysis.
- Detailed SWOT analysis.
- A final report.
- A 10-minute presentation.
Supported causes
About the company
- https://quote-control.com
- 2 - 10 employees
- Transport, trucking & railroad
Our goal is to democratize the our industry, enabling Small and Medium Enterprises (SMEs) to compete with larger organizations by enhancing team efficiency, and eliminating errors in quoting.