B2B Lead Generation Specialist
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to identify and evaluate potential outbound sales leads for TryToast's growth team. The project also involves creating a strategy and compiling a list of potential leads to help the growth team identify the best ways to approach these leads for sales opportunities.
This will involve several different steps for the learners, including:
- Researching and understanding TryToast's target market and ideal customer profile.
- Identifying potential outbound sales leads through market research and data analysis.
- Evaluating the potential leads based on their fit with TryToast's offerings and values.
- Developing a strategy for approaching the identified leads and creating a comprehensive list of potential leads.
- Collaborating with the growth team to determine the best ways to approach the leads for sales opportunities.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- A comprehensive list of potential outbound sales leads with detailed evaluations.
- A well-defined strategy for approaching the identified leads, including recommended outreach methods and messaging.
- Collaboration with the growth team to present the potential leads and strategy for further refinement.
Final deliverables should include:
- A detailed report outlining the research, lead identification, evaluations, and strategy development.
- Recommendations for the growth team on the best ways to approach the identified leads for sales opportunities.
- What is the main goal for this project?
-
The main goal for the project is to identify and evaluate potential outbound sales leads for TryToast's growth team. The project also involves creating a strategy and compiling a list of potential leads to help the growth team identify the best ways to approach these leads for sales opportunities.
This will involve several different steps for the learners, including:
- Researching and understanding TryToast's target market and ideal customer profile.
- Identifying potential outbound sales leads through market research and data analysis.
- Evaluating the potential leads based on their fit with TryToast's offerings and values.
- Developing a strategy for approaching the identified leads and creating a comprehensive list of potential leads.
- Collaborating with the growth team to determine the best ways to approach the leads for sales opportunities.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- A comprehensive list of potential outbound sales leads with detailed evaluations.
- A well-defined strategy for approaching the identified leads, including recommended outreach methods and messaging.
- Collaboration with the growth team to present the potential leads and strategy for further refinement.
Final deliverables should include:
- A detailed report outlining the research, lead identification, evaluations, and strategy development.
- Recommendations for the growth team on the best ways to approach the identified leads for sales opportunities.
Supported causes
About the company
- https://trytoast.ca
- 2 - 10 employees
- Human resources & recruitment, Technology
Toast is a membership-based collective thatβs flipping the hiring dynamic for women in tech. We connect women to roles we believe in, at companies we trust. We set up our members so theyβre getting exactly what they deserve: more money, more flexibility, less bullsh*t.