We are looking for student teams to develop Consumer, Care Providers, and a B2B Marketing Strategy to help us successfully launch our Telehealth Lifestyle Health and Wellness business. The primary project requirements include but are not limited to:

1. The ability to research and develop marketing strategies based on market research in the Consumer, Care Provider, and Workplace Wellness.
2. The ability to develop impactful messaging content for Consumers, Care Providers, and the Workplace-wellness.
3. The ability to develop key points for reducing employee absenteeism, increasing productivity and lowering healthcare costs for the organization.
4. Able to recommend long-term growth marketing and communication strategy.
5. The ability to develop a clear and strong statement for the brand position for the Consumers, Care Providers, and B2B market and communication.
6. Understanding and knowledge of lifestyle chronic diseases and preventable lifestyle diseases will be a great asset.

1. Conduct analysis of the current marketing strategies of the Consumers, Care Providers, and Workplace-wellness
2. Prepare a Consumer, Care Provider, and a B2B Workplace-wellness Marketing Plan for the company
3. Develop a value proposition for the each 1. Consumers, 2. Care Providers, 3. Workplace-wellness, and 4. The brand.
4. Social Media strategies for each to gain quick traction and market penetration.

CEO Level

Full level of supervision and mentorship