Content Creation for Adventuretown Toy Emporium's new product Fledglings' Flight
Project scope
Categories
Lead generation Search engine optimization Sales strategy Copy writing EducationSkills
content creation sales process blog posts developmental psychology newsletters search engine optimization new product developmentThe goal of this project is to create content related to Early Childhood development such as blog posts and newsletter cascades to serve as a sales funnel for parents of children 0-3 years old for Adventuretown Toy Emporium's new product Fledglings' Flight (https://www.fledglingsflight.com). This will involve several different steps for the students, including:
- Researching Early Childhood development topics.
- Writing blog posts and newsletters related to Early Childhood development.
- Creating content that is engaging and informative for parents of children 0-3 years old.
- Optimizing content for SEO.
- Creating visuals to accompany content.
By the end of the project, students should demonstrate:
- Understanding of Early Childhood development topics.
- Ability to create content that is engaging and informative for parents of children 0-3 years old.
- Ability to optimize content for SEO.
- Ability to create visuals to accompany content.
Final deliverables should include:
- All written content.
- All visuals created.
- A written report explaining the content creation process and outcomes.
Adventuretown Toy Emporium will be meeting with learners for 1 hour every week virtually to discuss the progress of the Fledglings' Flight Marketing Plan project, answer questions, provide feedback, and discuss deliverables. Learners will have access to the app, website, spreadsheet of existing content for newsletter cascades, newsletter platform, social media accounts, analytics, brand collateral, and any required data.
Supported causes
Good health and well-beingAbout the company
Adventuretown Toy Emporium cultivates children's curiosity by learning through play with hands-on activities that stimulates the minds of our future Scientists, Designers, Makers, Thinkers, and Storytellers.
Fledglings' Flight is their newest project. (https://www.fledglingsflight.com) It is an app and customized subscription box for parents of children 0-3 years old to help optimized their child's development with play-based activities, milestone-tracking, resource library, and monthly Toolbox tailored to each child's developmental needs whether they are delayed, on-track, advanced, or asynchronous.