Digital Content Creation
Project scope
Categories
Videography Communications Digital marketing Creative writing Social media marketingSkills
content creation digital content newsletters marketing lead generation consulting marketing materials social media search engine optimization customer relationship managementWe would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
Currently, Dazia Consulting has a website, Google page, LinkedIN business page, Facebook business page, Digital Products Store, Udemy courses page, Youtube channel, Customer Relationship Management tool, and a Shopify Store.
We want to improve the content, keep the marketing material updated, and drive more traffic to the sites.
Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
To accomplish this, we expect the student(s) will:
- Write blog articles, email newsletters/sequences and other content pieces on assigned topics
- Assist with a social media video launch to promote our organization
- Evaluate recent successful user-generated campaigns, preferably in our sector
Digital lead generation activities:
- Managing the social media websites for both Divisions. Maintaining the Facebook, LinkedIn, TokTok, Google Business Page, Websites, and other social media sites of the business and enhance SEO and follow Analytical reports
Digital Marketing:
- Drive marketing efforts with a local, national and global customer base.
- Maintain Udemy courses, Youtube channel, LinkedIn group, Google business page, Facebook business page, and website.
- Maintain the Customer Relationship Management (CRM) system such as KVCore for the company. Ensure proper campaigns, email, texts, customer contacts are properly maintained through the channel for real estate
Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.
Meetings will be held on Zoom and also review the analytics of the digital sites.
About the company
We are a training and education company with a wide range of services in the financial, manufacturing, and Government sectors. We conduct online training and provide business development guidance. We are based in Canada but our reach is worldwide. We have online training courses and also provide real estate advice.