Marketing Campaign for Inner Harmony Healing

Closed
Inner Harmony Healing
Chatham, Ontario, Canada
MF
Megan Franko She / Her
CEO
(27)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Market research Advertising Market expansion Marketing strategy Social media marketing
Skills
coaching social media target audience advertising campaigns web traffic brand awareness performance reporting blog posts marketing market research
Project scope
What is the main goal for this project?

The main goal for the project is to create and execute a 6-month marketing campaign for Megan Harmony, focusing on reaching and engaging spiritual moms who are seeking healing and spiritual empowerment coaching. The campaign should increase brand awareness, drive website traffic, and ultimately lead to an increase in clients and book sales.


This will involve several different steps for the students, including:


- Conducting market research to understand the target audience and their preferences.


- Developing a content strategy for social media, blog posts, and email marketing.


- Creating engaging and informative content such as blog posts, videos, and social media posts.


- Implementing and managing advertising campaigns on social media platforms.


- Analyzing campaign performance and making adjustments based on data.


- Collaborating with Megan Harmony to ensure the campaign aligns with her brand and goals.


What tasks will learners need to complete to achieve the project goal?


By the end of the project, students should complete the following list of activities:


- A comprehensive marketing plan outlining the strategy, tactics, and timeline for the 6-month campaign.


- A content calendar with planned posts and content for social media and other channels.


- Executed social media posts, blog content, and email marketing materials.


- Performance reports and analysis of the campaign's effectiveness.



Final deliverables:


- A final report detailing the campaign's performance and the impact on brand awareness, website traffic, and client acquisition.


- A presentation summarizing the key findings and lessons learned from the campaign.


About the company

I help spiritual mom's who do it all go from shrinking away from challenges and keeping yourself small because you feel not good enough to having a deeper awareness of your own inner light and divinity., I'm a healer for those who want help. I am a best selling author in 3 collaborative books. I do card readings for people and I love to speak on stages. I offer healing services and spiritual empowerment coaching and have written Diary of a Warrior Soul.