Website Redesign, Development & SEO Optimization

Closed
ugo.photography
Toronto, Ontario, Canada
Lindsay Ugo
Business Partner and Manager
(4)
3
Project
Academic experience
200 hours per learner
Learner
Anywhere
Advanced level

Project scope

Categories
Branding & style guides Digital marketing Search engine optimization Website development
Skills
target market user experience (ux) design off-page optimization (seo) javascript (programming language) wedding photography branding search engine optimization cascading style sheets (css) selling techniques auditing
Details

We are looking for a motivated and knowledgeable individual or group of individuals to redesign our company's website with an updated aesthetic! We specialize in timeless and elegant wedding photography for an upscale clientele both in Southern Ontario and European wedding destinations. The online representation of our brand requires well thought out design and must appeal to both markets. Our new website will also include a new feature; an e-commerce page selling fine art travel prints.

Our objectives with this projects are:

-Updated and fresh look to our branding to appeal to our target market (including logo, fonts, etc.)

- The re-design & development of our company's website, including consistent branding and optimal user experience

-Design and optimize E-commerce page

- On-page and off-page SEO

- Content SEO

-Technical SEO

- An all encompassing audit and optimization of e-commerce page of website

- Additional CSS and JavaScript coding when necessary

Deliverables
No deliverables exist for this project.
Mentorship

We will be very hands on during this project and will be available to answer any questions and assist in any way we can.

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Consumer goods & services, Events services

Our company, Ugo Photography, is a lifestyle and wedding photography studio based in Toronto, ON. We specialize in timeless and elegant curated events in Southern Ontario and European wedding destinations. We lived in Spain for close to 10 years and moved home in 2017. From a business standpoint; therefore, we are still quite a new company here in Toronto in a very competitive market. Our goals include growing our company and marketing our business in a more effective way in the Toronto wedding market.