Global Jewelry Advertising Campaign

Closed
Bear Run Holdings
Brampton, Ontario, Canada
DH
President
(18)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Sales strategy
Skills
digital advertising marketing promotional materials advertising campaigns advertisement graphic design
Project scope
What is the main goal for this project?

The main goal for the project is to create and execute a global advertising campaign for Bear Run Holdings, focusing on promoting their jewelry products in multiple cities across North America and globally. The campaign will involve creating ads for various platforms and public spaces to increase exposure and attract new clients.


What tasks will learners need to complete to achieve the project goal?


Tasks for learners to complete:


- Researching and identifying the most effective advertising platforms in major cities across North America and globally.


- Creating compelling ads for jewelry products tailored to each platform and city.


- Developing a strategy for posting ads on multiple platforms and public spaces to maximize reach and exposure.


- Collaborating with the company to ensure the ads align with their brand and marketing goals.


- Creating additional promotional material for public spaces to complement the digital advertising campaign.


- Posting, Testing and optimizing the performance of the ads to ensure maximum impact and engagement.



Final deliverables:


- A comprehensive global advertising campaign plan, including ad creatives, platform selection, and posting strategy.


- A report detailing the research and strategy behind the advertising campaign.


- Having a set of active posts and ads covering major regions.

Supported causes
Climate action
About the company

Our company, Hasna Jewellers, Specializes in creating custom diamond jewelry. We offer ready designs and custom creations based on our customer needs. We focus on Lab diamonds due to their better quality and cleanliness.