Digital Content Creation (Part 2) - PIFit
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
PIFit being a new concept in the advertising sector, needs to have a well thought out approach and entry point. A key focus will be who or which type of clients do we bring on first.
Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
- What tasks will learners need to complete to achieve the project goal?
-
To accomplish this, we expect the student(s) will:
- Write blog articles, email newsletters/sequences and other content pieces on assigned topics
- Assist with a social media video launch to promote our organization
- Specific video strategy for Tik Tok
- Evaluate recent successful user-generated campaigns, preferably in our sector
- Identify media outlets that are most beneficial to sharing our story
- Identify sponsorship opportunities for cross-promotion
- What is the main goal for this project?
-
We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
PIFit being a new concept in the advertising sector, needs to have a well thought out approach and entry point. A key focus will be who or which type of clients do we bring on first.
Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
- What tasks will learners need to complete to achieve the project goal?
-
To accomplish this, we expect the student(s) will:
- Write blog articles, email newsletters/sequences and other content pieces on assigned topics
- Assist with a social media video launch to promote our organization
- Specific video strategy for Tik Tok
- Evaluate recent successful user-generated campaigns, preferably in our sector
- Identify media outlets that are most beneficial to sharing our story
- Identify sponsorship opportunities for cross-promotion
About the company
- https://www.pifitapp.com
- 2 - 10 employees
- Business services, Consumer goods & services, Public relations & communications, Hospitality, Marketing & advertising
Our company is designing a native mobile app prototype for PIFit - a concept that enhances customers' retail experience while changing how digital advertising is delivered to the end-user.
Pay It Forward™ (PIFIT) is a patent-pending app that innovates advertising and shopping by allowing users to interact with ads (digital content), resulting in the end-user receiving an instant cash discount (ICD) on their purchase.
Driven as a multi-brand cross-promotion platform, PIFit is essentially a B2B2C App. The non-invasive approach to delivering and viewing digital content gets 100% confirmed interaction.