Emocus-Marketing Plan

Closed
Emocus
Toronto, Ontario, Canada
KN
Operations Coordinator
(2)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Healthcare Customer segmentation Digital marketing Lead generation Marketing analytics
Skills
marketing marketing planning
Project scope
What is the main goal for this project?

We are looking for your students to develop a marketing plan with the ultimate goal of outlining the steps our organization should take to get our product into the hands of our customers.

What tasks will learners need to complete to achieve the project goal?
  • Familiarize themselves with the business model and the company
  • Conduct industry research
  • Prepare a final report outlining a recommended plan of action to optimally market Emocus

About the company

Emocus is a start-up tech company aimed to help people cope with mental illnesses such as PTSD and Anxiety. Our mobile app will be designed to deliver therapist recommend treatments through the platform to help individuals cope between in person treatment sessions.