Our organization is able to offer a virtual internship opportunity for (1 | 2 | 3) marketing students or teams.

The primary focus for the student will be:

• Building our Ideal target market
• Marketing Communications - Recommend changes to advertising and PR materials; create an integrated marketing campaign; create a rebranding campaign.
• Market Research - Investigate our competitive landscape; perform market segmentation to identify the ideal target market for (new or existing product or service); conduct customer surveys or focus groups to gain insights into the perceptions and behaviours of our target customers; develop a pricing strategy; identify expansion opportunities; identify key messaging for (new product or service).
• Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories.
• Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content.
  

Our goal at the end of this experience is:

• Market Research - For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing align with our target sector/customer.
• Public Relations - For the student(s) to help us effectively communicate our brand's story and mission to a broad audience.
• Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance.
• Review any prospect for our business.
• Learn how to Conduct info-gathering interviews with your startup.
• Implementing a sales strategy

Example Project Objectives:

Familiarizing with your business

• We will build a quick understanding of your firm's industry, competitive space, and product/service.

Market research presentation

• A preliminary market summary including key stakeholder identification, learnings from interviews + research, broad market opportunities, identification of strategic selling need, key market focus proposition

Market assessment presentation

• We will utilize their accumulated knowledge on your firm's market opportunity to give a presentation regarding potential industry focus, strategic selling need, and selecting a key market focus

Sales recommendations report

• A list of your 20 top identified leads, including a deep dive analysis of the top 4-6 prospects + a list of sales recommendations with supporting executable action steps for your firm's start-up's consideration.
  

Primary Contact: Dennis Fiore +5869251286

Students & Professors can contact me directly. I will approve only those which best suit our needs.

Excited to work directly with New Entrepreneurs, Professors, and Students. I am available Bi-Weekly via video calls to ensure each project runs smoothly.

I, Dennis Fiore, have been building businesses since 2009. I started my career as a filmmaker and grew my expertise into three businesses.

Great Lakes Multimedia, Great Lakes Designers, and Great Lakes Craftsmen.