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Recent projects
3D Printed Design for Clients Who Are Newly Licensed Engineers
The main goal of the project is to create three unique 3D-printed engineering-related gifts that can be sent to newly licensed engineers. The gifts should be flat and lightweight enough to ship inside a standard envelope (up to 50 g) and may require some assembly on the recipient's end. They should also be something newly licensed engineers would appreciate and find useful.
Graphic Redesign for Engineering Course and Sales Pages
The main goal of the project is to redesign and create new visuals for the engineering licensing courses and sales page of Practice PPE Exams. The company aims to create themes for each course and sales page, focusing on engineering-related art themes such as Architecture Drawing Sketchbook and Urban Planning Watercolor Rendering Art. The goal is to enhance the visual appeal and user experience for aspiring engineers accessing the courses and expert advice offered by the company. A sample can be seen at https://practiceppeexams.ca/resources/company-rates/ where we went with a whimsical watercolor illustration theme on this page.
Law and Ethics Course - Creating Visuals To Help Engineers Understand Concepts
The main goal for the project is to create law and ethics visuals. While we don't need an expert designer, we do need someone with good intuition and a bit of Canva (or similar) design experience. This will involve several different steps for the learner, including: - Reviewing the existing law and ethics course material and blueprint. - Shortlist the topics that could be better understood if visually represented. - Review your short list of topics with the business owner. - Creating 5 to 12 visually engaging designs in Canva. - Modify them with feedback from our team.
B2B Marketing Strategy Development for Practice PPE Exams
Practice PPE Exams wants to look beyond its B2C focus and target B2B clients. It requires a comprehensive marketing strategy to achieve this shift. The primary objectives are to help companies who advertise to engineers leverage the company's engineering newsletter, which boasts a readership of 14,000, and to encourage large companies to adopt Practice PPE Exams' courses for their aspiring engineers. The project aims to create a detailed, actionable B2B marketing plan that aligns with these objectives. The learners will need to apply their knowledge of marketing principles, market research, and strategic planning to develop a cohesive strategy that can be implemented by Practice PPE Exams. Key points: - Adding a B2B marketing strategy. - Leveraging an engineering newsletter with 14,000 readers for companies within to advertise products/servcies to engineers. - Encouraging large companies to adopt engineering courses for aspiring engineers. - Applying classroom knowledge to real-world marketing challenges. - Developing a detailed, actionable marketing plan.