Creating Graphic Design Assets

Our company has had the same design assets for several years, and although we have enjoyed this branding, we are looking to revamp and update our brand book. This may involve: Creating a new branding guide that is new, but still aligned with our existing branding including fonts, colors, logo usage and imagery to be used. Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions. Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager. Executing the full designs for each branding asset using Canva, based on the approved thumbnails. Creating multiple thumbnails with different color schemes based on the colors in the branding guide.

Carbon Floor Environmental Stewardship Project

The main goal of this project is to create awareness around environmental stewardship and strategies for environmental tourism. This will involve several different steps for the students, including: - Researching current environmental stewardship initiatives and strategies. - Developing a comprehensive plan for environmental tourism that includes best practices for sustainability. - Creating a marketing plan for the project that includes strategies for raising awareness and engaging potential customers. - Developing a budget for the project and identifying potential sources of funding. - Evaluating the effectiveness of the project and making recommendations for improvement.

Carbon Floor Shopify App Development

The main goal for the project is to develop an Application for Shopify that meets all requirements for submission to Shopify’s App Approval team. This will involve several different steps for the learners, including: - Understanding the app review process and requirements for submission to Shopify’s App Approval team. - Determining if the app needs to meet the protected customer data requirements. - Understanding the support requirements for app developers on the Shopify platform. More details will be shared about the project once we connect.

Carbon Floor Outreach and Customer Psychology Project

The main goal for the project is to use the education in Psychology to create outreach materials, contribute to customer psychology analysis, and develop a social media campaign to increase awareness of Carbon Floor and one of its product lines. This will involve several different steps for the students, including: - Analyzing customer psychology and behavior to inform outreach materials and social media campaign. - Creating outreach materials such as brochures, flyers, and digital content. - Contributing to the analysis of customer psychology to inform marketing strategies. - Developing a social media campaign to increase awareness of Carbon Floor and its product line. - Depending on capabilities and skill set, creating content and videos for the outreach and customer acquisition efforts.