The J Healthcare Initiative's Toxic Cocktails Campaign: Raising Awareness About the Poisoned Drug Supply.

The main goal for the project is to launch a campaign to raise awareness that the current crisis is not just an opioid crisis but rather a toxic drug crisis. The campaign is meant to show that there are non-opioid adulterants that contribute to the drug poisoning deaths. This will involve several different steps for the students, including: - Researching and analyzing data on drug poisoning deaths and the presence of non-opioid adulterants. - Developing a comprehensive communication strategy for the campaign, including messaging and target audience identification. - Creating educational materials and content to inform the public about the toxic drug crisis. - Collaborating with healthcare professionals and community organizations to spread awareness and support the campaign. - Measuring the impact of the campaign through data analysis and feedback collection.