Moving Forward Strategic Marketing Plan

The main goal of this project is to create a business plan that encapsulates a strategic marketing plan with an aim to increase reachability and inform people about Moving Forward's mission to provide help and support to accelerate mental health wellness. This will involve several different steps for the students, including: - Creating a marketing plan with philanthropists as the target segment so that they sponsor or donate generously to support Moving Forward endeavors. - Crafting a social media campaign strategy for Moving Forward. - Improving SEO and crafting e-commerce strategies to improve website effectiveness. - Using Google Ads, PPC and suggesting cost-effective marketing methods to engage wider audience.