Email Marketing List Growth Strategy

The main goal for the project is to develop and implement effective strategies to grow The Shooting Star Press Inc.'s email marketing list organically. This will involve several different steps for the learners, including:- Researching and analyzing the current email marketing list and its performance.- Developing creative and engaging content to attract new subscribers.- Implementing lead generation tactics such as website pop-ups, content upgrades, and social media campaigns.- Optimizing the company's website and online presence to capture email sign-ups.- Analyzing and refining the email marketing automation process to improve subscriber engagement and retention.

Brand Identity and Graphic Design

Our company is looking to solidify our identity and revamp the logo that we currently have. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting.We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company.This will involve several different steps for the students, including:Researching the brand identity.Logo and name proposals that reflect who we areWork to create a branding guide for us to referenceHelp create prototypes using software tools that can be implemented in our marketingResearch into the competitors to see what they are doing.Creating custom branding sheets with colours and logos.

Global Jewelry Advertising Campaign

The main goal for the project is to create and execute a global advertising campaign for Bear Run Holdings, focusing on promoting their jewelry products in multiple cities across North America and globally. The campaign will involve creating ads for various platforms and public spaces to increase exposure and attract new clients.

Summer Digital Marketing Intern

🍍 Pineapple Socials is a global brand with presence at 50 schools in the US, UK, and Canada that provides a platform for 50,000+ incoming university and college students to meet each other, ask questions, and prepare for the next chapter of their lives, before arriving on campus.We would like to collaborate with students to review and post content promoting our company.This will involve several different steps for the students, including:Familiarizing themselves with our target market, products and services.Spearheading 1-3 of our university instagram pagesPosting features and answering DMsOverseeing our channels and keeping them up-to-dateIdentifying social media channels and strategies suitable for our company.Planning types of campaign content to create for each channel.Identifying metrics to monitor throughout the campaign.Creating a social media content calendar that outlines important steps in the campaign.