Email copy creation for summer teacher professional development conference
The goal of this project is to send 20 emails to a large community of teachers on our existing email list. The project aims to convert the reader to a buyer and attendee of our summer conference, Camp for Teachers. For this project, the student will adopt the tone and values of the company in their writing, and focus on one key aspect per email, ending with a strong Call to Action to register for the conference. The emails will be relatively short in length, use casual and engaging language and the use of some memes or graphics on occasion.
Canva Design of Digital Magazine Cover, Short Article and Quotes (10 issues)
Every month the members of our community of high achieving female entrepreneurs receives a digital magazine to support their business and their learning as the CEO. For this project, the student will use our company created Canva template to batch 10 issues of the magazine for the coming months. This will include: Swapping the background image for the cover design following our guidelines and template Changing the headlines on the cover image to coordinate with the content of that issue Sourcing and formatting inspirational quotes by famous women into our template pages (2 per issue)Creating a one page info-graphic style article about productivity, work-life balance and other relevant topics (to be provided) following our style guidelines in order to complete this project, the student will require access to Canva and will submit the final project as an editable Canva file (the editing will be done in our template).
Update of Documentation Spreadsheet for Teachers
The Assessment Buddy is a checklist used by teachers to easily and automatically create student summaries and full paragraphs about the data they have collected. The spreadsheet is quite basic, and we are looking to level up the functionality and appearance of the spreadsheet - which is available on both Google Sheets and Microsoft Excel. The updated sheet will be distributed to 500+ teachers.
Blog post creation using existing content and strong CTAs
The goal of this project to repurpose existing content into blog posts optimized for search engines to attract more leads to our low ticket and free resources. The target market is high achieving female entrepreneurs and the content being used will come from a variety of sources provided by the company. The goal is to create 2 blog posts per month, cycling through our main calls to action. The posts will be short, readable, use conversational language as well as relevant memes and graphics.
Creation of 24 Facebook post graphics for community groups of high achieving female entrepreneurs
For this project, the student will use a company template on Canva to batch create 3 types of graphics to be posted in our community Facebook groups. The three kinds of posts are: Inspirational quotes from famous women, featuring a cutout of the woman like "I'm not a businessman. I'm a business, man." - BeyoncéA simple reminder like "Yeah, you have a long way to go. But have you seen how far you've come?"A question to prompt discussion and connection building like "If your business had a theme song, what would it be?"The existing template will be provided to the student as a template link on Canva.
Optimization of digital product listing for kindergarten resources on TeachersPayTeachers
For this project, the student will use an optimization report to revise and make minor adjustments to existing product listings in order to increase their conversions. For this project, the student will be given VA access to the company's TeachersPayTeachers store and use the audit to revise the top 20 products in this online store. The student will work directly in the product listings and will need internet access for this project.
Video Content Creation of 10 Printable Resources for Kindergarten Teachers
To increase conversions of our established resources for kindergarten teachers, the addition of video previews is a high priority! For this project, the student will be required to print a variety of black and white resource pages, and film a video of the product. The video will include: A flip through of the included pages Close up view of the product features When applicable, the student will fill in some of the sections of the resource. The videos created in this project will be a maximum of 2-minutes long and filmed in landscape orientation.
Writing 20 Short "Tip Tuesday" Emails for High Achieving Female Entrepreneurs
Every week an email is sent to our mailing list geared to high-achieving female entrepreneurs. For this project, the student will work from existing templates and samples to create 20 Tip Tuesday emails that will be scheduled and sent to the list over the next few months. These tips will come from a variety of sources including existing blog posts and company resources. The emails will end with a CTA to the indicated freebie, resource or program.
Taylor Swift Content Creation using Canva for High Achieving Female Entrepreneurs
This project involves the content creation of 20 Taylor Swift inspired graphics to be shared on Instagram serving high achieving female entrepreneurs. The purpose of these graphics is to connect with the target audience, create shareable content and drive engagement. The project involves using a company created Canva template using the sourced information and photos found by the student.
Graphic Design for Social Media for Moms with Small Businesses
The main objective of this Graphic Design project is to streamline and enhance the social media presence of moms with small businesses associated with Small Business Big Plans (SBBP). This involves the batch creation of 40 graphics in Canva, aligning with SBBP branding, and formatting them in various ways for optimal use on different platforms. The goal is to empower moms with small businesses by providing them with a consistent and visually appealing social media presence that reflects SBBP's ethos and engages their target audience effectively. These graphics will be used in a variety of locations including inside our Facebook groups, in the bodies of emails, in blog posts and on Instagram.
A Playful Purpose School Year Calendar Update & Editing Project
The main objective of this project is to meticulously update and edit the monthly calendars for A Playful Purpose, preparing them for the upcoming 2024-2025 school year. The goal is to ensure seamless transition and alignment with the new calendar year while maintaining the integrity and coherence of the daily lesson plans. Students will be solving the challenge of adapting existing content to fit the structure of the upcoming school year, providing educators with accurate and well-organized resources.
YouTube Intro Video for Business Coach for Moms with Small Businesses
The main objective of the YouTube Intro and Outro Creation project is to establish a strong visual identity for the new YouTube channel, capturing the essence of the brand, business, and niche. The goal is to create a catchy and short video intro (2-4 seconds) that engages the audience at the start of each video and a coordinating outro clip that leaves a lasting impression. This project aims to set the tone for the channel, leaving viewers excited and connected with the brand.Starting a new YouTube channel requires a captivating introduction to capture viewer attention and a memorable outro to leave a lasting impression. The expected outcome is a high-quality, visually appealing intro and outro that align with the brand, business, and niche, enhancing the overall viewer experience and building brand recognition.
SEO Optimization for 50 TeachersPayTeachers Listings
We're seeking a skilled individual to optimize 50 digital product listings on TeachersPayTeachers for Ontario Kindergarten Teachers. The goal is to improve SEO, enhance clarity, and boost conversions. Our current listings need refinement to better serve Ontario Kindergarten Teachers actively seeking quality resources. The student will revise and write the new product listings in a Google Doc with active hyperlinks and appropriate formatting.
Revision & Optimization of Coaching E-Book Project
The primary objective of The 8-Week Accelerator Revision Project is to enhance the quality, clarity, and effectiveness of all three 8-week programs. This includes revising content for spelling and grammar errors, ensuring logical flow, optimizing SEO tasks for efficiency, embedding compelling calls-to-action (CTAs) to boost participation in the Facebook group, and incorporating valuable suggestions for program improvement. The goal is to elevate the overall user experience, engagement, and success of participants in the accelerator programs.The expected outcome is three well-polished 8-week programs with improved user experience, enhanced SEO effectiveness, and increased participant engagement. The revision aims to address any existing challenges, making the programs more user-friendly, effective, and conducive to achieving desired results.
Blog Post Creation and Optimization Project for Small Business for Moms
The primary goal of the Small Business Big Plans (SBBP) Blog Post Creation and Optimization Project is to leverage existing content from emails and Instagram posts to craft engaging and SEO-optimized blog posts. The project aims to repurpose valuable insights and information shared through emails and captions, transforming them into comprehensive blog content. By doing so, the objective is to enhance the online presence of Small Business Big Plans, attract a wider audience, and provide valuable resources for small business owners.Students will write blog posts in a Google doc for approval, and then post them on our Wordpress site. Students will use the existing plugin YoastSEO to ensure the blog post is SEO optimized (detailed instructions will be provided). Additionally, the student will provide editable Canva documents of the graphics to accompany the posts. Small business owners often miss out on valuable insights and advice shared through emails and Instagram captions due to the transient nature of these platforms. The outcome expected from this project is to bridge this gap by transforming that ephemeral content into evergreen blog posts. Students will be solving the challenge of content accessibility, making crucial information readily available on the SBBP blog. The expected outcome is an enriched blog with SEO-optimized posts that attract and engage a broader audience while providing lasting value to small business owners.
Creating 24 SEO-Rich Blog Posts for A Playful Purpose
The primary goal of this project is to enhance the online presence and engagement of A Playful Purpose (APP) by creating 24 SEO-optimized blog posts tailored specifically for Ontario Kindergarten Teachers. The objective is to establish APP as a valuable resource for this niche, offering content that resonates with their challenges, aspirations, and professional growth.Ontario Kindergarten Teachers often face unique challenges in their teaching journey, from workshop-style teaching methods to combating burnout. The current online content may not fully address their needs or provide actionable solutions. By the end of this project, students are expected to have crafted 24 blog posts that not only enrich APP's content pillars but also offer valuable insights, strategies, and encouragement to Ontario Kindergarten Teachers. The outcome is an improved online presence for APP, positioning it as a go-to platform for teachers seeking guidance and inspiration.
Comprehensive Brand Refresh and Visual Identity Overhaul
The primary goal of this project is to undertake a comprehensive brand refresh for Small Business Big Plans coaching business. The objective is to elevate and sophisticate the brand, aligning it with high-tier offerings while honouring the vital role of mothers. The refreshed brand should strike a balance between approachability and aspiration, creating a cohesive and visually stunning identity.The current brand may not fully reflect the high-tier offerings of Small Business Big Plans and may lack the aspirational and approachable elements necessary for connection with the target audience. The outcome sought is a brand that not only communicates the business's elevated status but also resonates with mothers, conveying a sense of understanding, support, and aspiration. The goal is to have a brand that attracts, engages, and retains the desired clientele while maintaining a strong connection to the core values of motherhood.
Ultimate Entrepreneur Planner Creation for Busy Moms
The main objective of the Ultimate Entrepreneur Planner project is to develop a valuable lead magnet specifically tailored for busy mom entrepreneurs. The goal is to create a comprehensive, visually appealing, and user-friendly digital planner on Canva that integrates essential elements such as recipes, tools, morning strategies, daily and monthly spreads, as well as additional features like notes, goals, and project overviews. The completed project will be an editable Canva document that will then be exported as a PDF. This lead magnet aims to attract and engage busy moms, providing them with a practical tool to enhance organization, productivity, and overall business management.Busy mom entrepreneurs often face challenges in juggling various aspects of their lives and businesses. The expected outcome of this project is to provide a solution to this challenge by offering a meticulously crafted digital planner. By addressing the unique needs of mom entrepreneurs, the lead magnet aims to attract new leads, engage the target audience, and position the brand as a valuable resource for business and life organization.